Viewability drives revenue

Developed for Publishers
by Publishers

Why Optimera?
  • Empower sales to confidently sell viewable inventory
  • Direct ads to the most viewable positions in real time
  • Forecast viewable inventory
  • Create viewability targeting Private Marketplaces
  • Eliminate wasteful over delivery
  • Increase open exchange revenue
  • A faster way to optimize delivery towards viewability
  • Make your revenue stack work harder
Trusted By
Working with Keith and the team at Optimera has been great! While other ad vendors only gave us analytics on our viewable inventory, Optimera provided us with the capability to unlock all of our quality inventory. We're now able to hit our clients' viewability benchmarks and waste fewer impressions, which has had a major impace on direct eCPMs. We've seen an increase in recurring business from clients that have viewability as an important KPI. The Optimera team has also been hands on with our operations team, helping them understand how to use the tool and the best way to optimize campaigns."

- Teron Simon, Sr. Manager of Ad Tech and Platforms

CTR Uplift


The more viewable the ad the higher the click through rate.

Publishers that use Optimera see increases of 2x – 4x CTR!

Solutions for:
  • Display
  • Programmatic
  • Open Exchange
  • Native
  • Video
  • Mobile
  • Content
  • Predictive
  • Real Time Redesign


Optimera allows publishers to do what
they do best and optimizes the rest.